Supply

What we do
We sell 100 wines and they are the By the Grape Top 100
Together with well know Dutch wine writers we select the Top 100 wines
All these wines are only available through our online By the Grape Shop so consumers cannot find them anywhere else

What we need
Organic and/or Fairtrade certified
Existing quality wines from the winery
Wines with professional recognition (awards, ratings etc)
Not available on sale in the Benelux
Winemakers who are willing to develop a special wine label with us
Unique wines with a story behind them

By the Grape the facts
Strongly involved in social- and new media
60 (semi) professional wine-bloggers providing content for the portal
Most of the well-known Dutch wine-writers are involved in Bythegrape.com
More than 100 themed videos on wine available
Between 1.750 and 3.000 unique visitors each day
By the Grape magazine, twice a year 84 pages, 55.000 copies
The world's first iPad wine magazine about Jancis Robinson

What we offer
A channel different from the current off-trade
Real partnership with the producer
Access to the award winning wine portal
Unique direct contact with the consumer for your wine
Our platform, On-line wine-magazine, the By the Grape magazine, iPad magazine, web-shop
Wine and marketing experience
One of the best online web-shops for wine

Together, Bart van den Brink and Derrick Neleman, have more than 25 years experience in the Dutch and international wine business

The Dutch online wine market, some facts
Strongest growing sales channel, Holland following the growth of the UK and the USA
Over 250 on-line wine shops of which only 10 are successful
Nearly 100% of the households have access to the internet
Both supermarket- and internet sales are driven by price and promotions

Main reason to buy on-line are;
- quality perception (even higher than specialist stores)
- price perception (similar to supermarkets)
- information
- easy access
- trust and know-how

Main reason not to buy on-line;
- consumer wants to hold or see the bottle
- see no added value, most of these respondents are over 65 years old and do not buy on-line anyway
- cost of shipping
- no possibility to taste
- no advise available

 Which actual store is the web-shop related to;
- 79% have no link to an actual store
- 15% is linked to a specialist store
- 11% is linked to a magazine or newspaper
-   9% is linked to a wholesaler
-   7% is linked to a supermarket

(Source: wijn.nl - 2011 The Nielsen Company)

If you feel we can be the right partner for you in the Dutch market, please send your details to wine@bythegrape.com